Digital Marketing Specialist

Manasvi Technologies OPC Private Limited is a dynamic technology company specializing in Website Development, software Development, Mobile Application Development, Digital Marketing. We are committed to leveraging innovative digital solutions to drive growth and enhance our clients' online presence.

Job Description:

We are seeking a passionate and results-driven Digital Marketing Specialist to join our team. The ideal candidate will have a solid understanding of digital marketing concepts and a proven track record of implementing successful campaigns across various digital channels.

Responsibilities:

- Develop and execute digital marketing strategies to drive online traffic to the company website and generate leads.

- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.

- Conduct keyword research and optimize website content for search engine visibility (SEO).

- Create engaging content for social media platforms to increase brand awareness and engagement.

- Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts and make data-driven decisions.

- Stay updated on industry trends and best practices in digital marketing to identify new opportunities for growth.

Requirements:

- Bachelor's degree in Marketing, Communications, or related field.

- Proven experience in digital marketing, preferably in a B2B technology environment.

- Strong knowledge of digital marketing tools and platforms, including but not limited to Google Analytics, Google Ads, Facebook Business Manager, etc.

- Excellent analytical skills with the ability to interpret data and draw actionable insights.

- Creative thinking and problem-solving abilities.

- Strong written and verbal communication skills.

- Ability to work independently and as part of a collaborative team environment.

- Relevant certifications such as Google Ads certification or HubSpot Inbound Marketing certification are a plus.

Benefits:

- Competitive salary commensurate with experience.

- Opportunities for professional development and growth within the company.

- Dynamic and supportive work environment with a focus on innovation and creativity.