Google ADS Expert

Company Overview:
We are a leading digital marketing company specializing in delivering exceptional online marketing solutions to our clients. Our team of dedicated professionals is committed to helping businesses achieve their digital marketing goals through innovative strategies and cutting-edge techniques. We are currently seeking a highly skilled and experienced Digital Marketing Manager to join our dynamic team.

Position Overview:
As a Digital Marketing Manager, you will play a pivotal role in developing and executing comprehensive digital marketing strategies for our clients. You will lead a team of digital marketing specialists and work closely with clients to understand their goals, target audience, and industry landscape. The ideal candidate has a deep understanding of digital marketing channels, a proven track record of driving results, and strong leadership abilities.

Responsibilities:

1. Strategy Development:
- Collaborate with clients to understand their business objectives and develop digital marketing strategies that align with their goals.
- Conduct thorough market research and competitor analysis to identify opportunities and formulate effective strategies.
- Define target audiences, create buyer personas, and develop customer journey maps to guide marketing efforts.
- Stay updated with industry trends, emerging technologies, and digital marketing best practices to ensure strategies remain innovative and effective.

2. Campaign Management:
- Plan, execute, and optimize multi-channel digital marketing campaigns, including search engine marketing (SEM), search engine optimization (SEO), social media advertising, email marketing, content marketing, and display advertising.
- Monitor campaign performance, analyze key metrics, and provide regular reports to clients and internal stakeholders.
- Implement A/B testing and conversion rate optimization strategies to improve campaign performance and drive maximum results.
- Collaborate with the creative team to develop engaging and persuasive ad copy, landing pages, and other campaign assets.

3. Team Leadership:
- Manage a team of digital marketing specialists, providing guidance, mentorship, and support in their day-to-day activities.
- Set clear goals and performance expectations, conduct performance reviews, and provide ongoing feedback to ensure team members' growth and development.
- Foster a collaborative and results-oriented team environment, encouraging knowledge sharing and innovative thinking.
- Stay informed about industry trends and advancements, and facilitate continuous learning within the team.

4. Client Relationship Management:
- Serve as the primary point of contact for clients, building strong relationships and effectively managing their expectations.
- Regularly communicate campaign performance, progress, and insights to clients, ensuring transparency and client satisfaction.
- Identify upsell and cross-sell opportunities to expand business with existing clients.
- Act as a trusted advisor to clients, providing strategic recommendations and insights to optimize their digital marketing efforts.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience as a Digital Marketing Manager or a similar role in a digital marketing agency or related industry.
- In-depth knowledge of various digital marketing channels, including SEM, SEO, social media, email marketing, content marketing, and display advertising.
- Strong analytical skills, with the ability to interpret data, draw insights, and make data-driven decisions.
- Proficiency in using digital marketing tools and platforms, such as Google Ads, Google Analytics, social media management tools, and marketing automation software.
- Demonstrated leadership abilities, with experience in managing and developing a team.
- Excellent communication and presentation skills, with the ability to effectively communicate complex digital marketing concepts to both technical and non-technical stakeholders.
- Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.
- Proactive and results-oriented mindset, with a strong drive for achieving measurable outcomes.
- A passion for staying updated with industry trends and emerging digital marketing techniques.

Join our team and be part of an exciting and fast-paced environment, where you will have the opportunity to shape digital marketing strategies and drive